Creative LLC
Agency Specializing in Branding & Conversion-Focused Web Design
Tired of Basic Website Results?
Your digital presence should reflect both your brand’s reputation and the value you bring. Through a behavioral science-based design process, we craft high-performing, results-driven websites that not only look great but also convert—whether you’re focused on lead generation or closing deals.
Role
Creative Director
Dates
09/2019-12/2020
Hands-On Execution
Creative & Brand Strategy, Graphic Design, Website & UI Design, Motion & Video, Project & Account Management
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Focus Areas
Branding
Project Spotlight
Web Design
Project SpotlightWake Forest Area Chamber of Commerce
Rebrand & Website Redesign
Goals
Goal 1: Modernize the Chamber’s visual identity to attract a new generation of business owners while preserving loyalty among long-standing members.
Goal 2: Rebuild and rewrite the website using a storytelling framework to enhance membership value, improve user experience, and integrate with Chamber Management software.
Scope
Led creative strategy and execution as Creative Director, overseeing the Chamber’s rebrand and website transformation. Served as Brand Strategist, Designer, Illustrator, WordPress Developer, and ChamberMaster Integration Expert to bring the vision to life. Managed stakeholder communication, vendor partnerships, and project execution, ensuring brand consistency and business alignment. Delivered new logo designs for the Chamber and its sub-brands, a fully integrated website, and cohesive branding across all platforms to drive engagement and membership growth.
Oficio Group Rebrand & Website Redesign
Goals
Goal 1: Execute a strategic rebrand to elevate Oficio Group’s visual identity and messaging, reinforcing its relationship-driven approach and industry expertise.
Goal 2: Redesign and rewrite the website to clearly communicate brand values, differentiation, and success metrics, improving user experience and engagement.
Scope
Oversaw creative strategy and execution as Creative Director, leading Oficio Group’s rebrand and website transformation. Directed a team of designers, copywriters, and developers to refine the company’s visual identity, messaging, and digital presence. Ensured alignment with business objectives, emphasizing relationship-building, accuracy, and bold positioning. Delivered a modernized brand identity and website that clearly articulates Oficio’s value proposition and success-driven approach.